When you fall in love with a movie after seeing its trailer, what do you do during the long, lonely weeks until you can see it in the theater? You check out its YouTube brand channel like the one Pomegranate designed for Going The Distance, a new romantic comedy from Warner Bros.

Show and Tell, a new site that describes itself as "home of the best creative marketing examples on YouTube," has chosen a Pomegranate-designed brand channel for IT company HP as a case in point.

Managing Directors Elizabeth Braman and Brent Houston announce the launch of NextGEN Real Estate Corp., a real estate firm providing full service solutions to homeowners in the fight against foreclosure.

Based in Los Angeles, NextGEN helps homeowners reach workout solutions with the bank or sell their home, even if there is no equity.  NextGEN also provides homeowners with access to a network of investors interested in obtaining rental properties.

Pomegranate, which collaborated with YouTube to offer live Twitter feeds during YouTube’s popular U2 and Alicia Keys concerts in 2009, has announced the development of the Twitter-Chat gadget for the Indian Premier League’s (IPL) YouTube Channel.

The league, initiated in 2008 by the Board of Control of Cricket in India (BCCI) includes eight teams of players from various countries. It was named by Forbes as the “hottest sports league in the world” and has been valued at $4.1 billion by the UK-based brand consultancy Brand Finance.

It's a big month for Lifehouse, the alternative rock band from LA and client of Pomegranate. Their fifth album, Smoke and Mirrors, is being featured on the iTunes home page this week...

Gelila Assefa Puck, a philanthropist and fashion designer for whom Pomegranate provides marketing and promotion support, has partnered with the Orphaned Starfish Foundation to bring additional aid to the Gelila Assefa Puck Skill Training Center in Aleltu, Ethiopa.  The Orphaned Starfish Foundation's contribution includes hardware, software, materials and trainers for the center's new computer skills training lab.

YouTube is trying to take web video by storm.  Again.  With a fresh brand channel that courts a new audience, the video portal unveils its innovative new efforts: YouTube Rentals and Filmmakers Wanted.

Prophetik is an eight-year-old, all-sustainable fashion lifestyle brand designed by Jeff Garner. According to to Jeff, his label is "positive, socially responsible, sustainable Tennessee lifestyle brand defining inspirational Euro street wear that serves a purpose and is visual manifestation of art, love, poetry, and the freed found within" (quote from Nashville Arts Magazine, July 2009).

Spiritual Gangster, an Arizona-based yoga brand offering apparel and accessories for men and women, has created a new web video to showcase its latest product offerings.

Twitter-Chat application brings online event experiences closer to fans at home. Innovative digital media network agency Pomegranate today announced the creation of a Twitter-Chat application that enables real-time engagement for online events such as live-streamed concerts.